The Google Top Ten

Although this article deals with the Google search engine, a real web marketing strategy will always aim for good spread across a considered (researched) list of other search engines. Afterall, Google may have a very dominant position serving 63% of all British web search enquiries3 (compared to 47% in the US), but that’s no reason to ignore the rest. How can I get my web site onto Google’s first page of results? I think I hear this question (or its variants) more often than any other, which maybe isn’t surprising as it seems widely...